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notification & eCommerce solution for a Fashion bag brand

An inventive product that innovatively helps you organize your belongings.


The client is a famous fashion bag brand, specialized in designing and manufacturing artisanal and distinctive bags laced with themes on nature and Indian artistry. They are commuted to delivering unparalleled art forms while achieving positive impact.

They client is proudly aligned with the United Nation 2030 Agenda for Sustainable Development to achieve dignity, peace and prosperity for both people and the planet.

Known for designing and producing unique bags, their new flagship product is a one of kind bag that is connected with a mobile app which alerts users about the must-have things to carry for a particular occasion. In order to execute this project they were looking for technology with sound knowledge on the contemporary technology that would allow them to create such a product. That’s the need that led them to us.


The bag (and the its contents) are connected to the user’s smartphone app via Bluetooth, and of the main features of the app is to allow users to create a event calendar where they can enter the items they intend to carry on a given date. The app’s main task is to streamline and ensure the users don’t miss their items they are planning to carry.

Since the project involved the effective usage of Bluetooth technology, we began by carrying out extensive research on the technology and how best it can be leveraged to aid the task.

We created technical blueprint of the app which can recognize the items placed in the bag and sends a notification to the users’ smartphone that the items are present. If a specific item is absent, a notification will be sent to their smartphone as a reminder.

Salient features of the app

  • The communication between the bag and the smartphone is encrypted for security
  • Continued communication. Since the Bluetooth has its range limitation, if the phone is out of range and is brought back to the range, it automatically connects and resumes the communication from where it had stopped. No restarting of communication
  • The bags are manufactured at a state-of-the-art manufacturing facility in Indonesia
  • The owner can be instantly notified in case of robbery Users can register each items and keep track of them easily
  • BLE (Bluetooth Low Energy): Designed to consume low energy and longer usage
  • Users can lock/unlock the bag using the app
  • Reminders on the list of items to be put in the bag can be preset and a notification is received in case any item is found missing.
  • The bag can be unlocked only through phone, in case if the phone is switched off, a master-key (something like a plastic tag) is used to unlock or lock the bag. Each bag is designated with one masterkey.
  • The app has a built-in a e-commerce platform where users can order items such as bags, dresses, mousepads, laptop bags etc.
  • Users can create their own event Calendar/Planner in the app
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