App development is going on a frenzy. It seems like there are more apps around than the potential users who are downloading it. However, we don’t see any signs of it slowing. If you see the trajectory of the growth of apps, let’s say from 2011 till 2017, it’s tremendous.
The below report from Statista states that this rate of growth will be even more rapid in the coming years. With app revenues reaching $69.7 billion, it is expected to touch a staggering $189 billion by  2020.

There has been a good rise in both – free apps as well as paid apps. With the app development reaching the skies, it’s obvious it comes with it own share of pressing issues, giving rise to trends, which are expected to play a decisive part in meeting the fast growing demands in app development.

Here are six of the app development trends going rounds in 2017.

I don’t want to download, I want to stream

Google playstore was considered cool. That was sometime back. With the flux of apps, a big question is how much can people download.

The more number of apps means more number of downloads. Are today’s smartphones and other smart devices are up for endless downloads. Of course not. Despite the smart technologies for smartphones, the challenge of storage space still looms big. So, people want to stream, not download.

This will be one of the most pressing issues to be tackled in order to make use of those scores of apps floating around.

Yes, app streaming was developed keeping this in mind. And sure more people are moving toward app streaming. Take Android Instant Apps for instance, but the number is just in hundreds. This is the expected to reach 100,000 by 2020, according to the Bloomberg report.

Enterprise Mobility Apps will be on the rise

Enterprises are realizing that mobility apps are empowering them more than ever before. They are faster, efficient and productive. We can witness this chaining trends lately as more and more enterprises are opting for Enterprise Mobility Apps for business interaction.

Business interaction is increasingly taking place on mobile phones, again, a transition from ‘mobile first’ to ‘mobile only’. About 70% of software interactions in enterprises will take place in mobile devices, says the report from Enterprise CIO.

The enterprise mobility solution is gaining traction due to its faster and productive outcome, especially for users in remote locations or someone who are on field work.


Today’s apps come with excellent UI/UX, but somehow many of them lack the necessary security. The focus on good security comes as crucial as the other aspects of the app. In this age of rising online threats, it is imperative to infuse stringent security measures while developing apps.

Users are more concerned about security now than before. They have realized the importance of security in apps because on the other end top tech companies are doing several analysis on the robustness of today’s apps. And the output seems a bit alarming. Majority of the apps fail security test.

So, security will be one of the top priorities this year, where developers are to brace up to counter this in the best possible method they could.

Accelerated Mobile Pages

As the net is spreading wider and wider, the attention span and the patience of people on the net is greatly reducing. A mobile page taking a few seconds extra can send the viewer flying to something that opens faster. Be it the information in the app, or on the web, developers are scrambling to bring in the new methods to create pages that are nimble.

You can see Accelerated Mobile Pages on the Google mobile search, sitting on the top, enticing  browsers. Also, these pages give a different visual appeal to make viewers click on them, and the way they are displayed have helped them gain excellent click-through rates.

AMP is becoming vital in cementing one’s digital presence. According to research conducted by SOASTA, 53% of users abandon mobile sites when it fails to load within 3 seconds.

So, in order to thrive, AMP will soon become a must have component for mobile first or mobile only apps to deliver agile interaction and to gain stronger digital presence.

Immersive experience

Augmented Reality, Virtual Reality, and Mixed Reality are changing the rules of the user experience in major industries. And the app world does not want to be left behind. Cannot forget the buzz Pokemon Go has created, can we? More and more apps are bringing AR,VR and MR into the equation, and results have been inspiring.

Take these tech giants for instance. Ever since the advent of AR and VR’s into the tech space, Google has been experimenting with it, and you could see the impact their HoloLens headsets has created. Apple is implementing its own methodology to weave magic around immersive experience. The upcoming iPhone 8 is already making noise about its in-built AR capability to woo users.


User developed apps

Last but not the least, the trend of user developed apps is rising on the horizon. Building apps is a complex business, right? Well, looks like that definition is going to change soon. If you ask why, Google App Maker is the answer to begin with because it allows its potential customers to build functionalities like project management, Customer Support, and CRM using simple drag and drop options. That’s how simple it is expected to get. Not that it is going to replace developers. It is just an alternative, a different approach to make things easier for the users.

Code less apps are rising. There will be either no coding at all or less coding will be involved in creating apps. You may not be a developer or a coder, but one day you might be weaving your own apps for the market.

End note

As mentioned earlier the apps are on steady rise, and as we cross each horizon we are faced with new set of challenges. Just as every year, this years too throws up some interesting trends to the app developers, but only to help them make way for creating an enriching user experience.

If you are interested in what’s trending, or how technology is empowering businesses across the globe, here are some interesting articles that’ll help you gain insight on the tech world.


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